New media open new marketing channels while traditional marketing activities lose importance. The choice of relevant channels and the coordination of the individual channels with each other is becoming more and more complex.
I will help you in the creation and execution of your individual online marketing strategy and help you measure their success after implementation. Identify relevant channels for your company and use these to get your products and services noticed, to get more traffic on your website, to get better conversion rates and to strengthen customer loyalty.
Use Google Analytics to find out how visitors to your website are behaving. In this way, you can check out the success of your marketing and optimize your website.
Use location-based services like Foursquare or Google Places to present your best pages, for effective recommendation marketing, and for check-in offers for customer loyalty programs.
There is no guaranteed way to get a good ranking in Google’s own search results. However, if you follow certain recommendations, you will improve your chances of getting higher visibility.
In the cases where you have not (yet) been able to achieve a good Google Ranking, you can also get visibility and extra clicks by using paid advertisements. You only pay for actual clicks.