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Sunscreen Dispensers as Useful Public or Brand Service

It's been unusually hot over the past weeks in Germany and climate change experts expect that we will face such heat waves more often in the next decades. When Mr. WOM reported on a sunscreen dispenser in a beach club in Hamburg I thought this is a perfect example for an useful and unobtrusive service that is novel enough for effective word-of-mouth marketing. This made me curious about whether any brands have come up with something like this as a brand service.


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How Constraints Drive the Adoption of Groundbreaking Ideas

Earlier this year I had taken another MOOC on Coursera after the course on Human-Computer Interaction last year: Leading Strategic Innovation in Organizations by Prof. David Owens of Vanderbilt University.

 

The course was structured around six innovation constraints: Internal factors are creative ideas by individuals, a supportive group and capable execution by the organization while external constraints are a willing market that recognizes utility and value, favorable regulations and a functioning technology.


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Usability Flaws of the DHL Packstation

13.02.2013 in EnglishInspirationUser Experience  von Katrin Mathis

For quite some time, I am a big fan of "Packstation" a service providing automated booths for self-service collection of parcels by DHL. Having started as a pilot project in 2001 there are now over 2500 Packstations in Germany so that according to DHL 90% of the population lives within 10 minutes of one (I wonder by with which means of transport though).


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新年快乐! Basic Chinese for Web Professionals

10.02.2013 in EnglishInspiration  von Katrin Mathis
Session notes Internet in China at Fucamp 2009

Some years ago, at Fucamp 2009 @jjweb held a compelling session on internet in China and the basic concepts of the Chinese language. I had never before considered learning Chinese but her talk inspired me to eventually sign up for a Chinese class.Today, as the Chinese celebrate the New Year of the Water Snake I want to share some basic concepts of the Chinese language.


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Creativity Lessons from Pixar

05.02.2013 in EnglishInspiration  von Katrin Mathis

On a recent visit to Hamburg, I used the opportunity to visit the exhibition "Pixar - 25 years of animation" at the "Museum für Kunst und Gewerbe." I found many similarities and inspiration related to my own work processes that I want to share today.

 

Watch the former dean of Pixar University Randy Nelson talk on the Collaborative Age:


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Katrin Mathis, UX Konzepterin und Service Designerin aus Freiburg

Katrin Mathis
MBA in Service Innovation & Design und BSc in OnlineMedien berät seit über 10 Jahren Unternehmen, die digitale Transformation zum Nutzen ihrer Kunden einzusetzen.

 

Treffen Sie mich persönlich

  • 18. September macs Digitalisierung und Transformation bei Media Markt
  • 21. September VdU Helios Kliniken Müllheim